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The Future of UI Design: What Are the Top UI Design Trends in 2023?

Every year, as UX and UI design progress, new trends emerge. Some remain relevant, some quickly become outdated, and others evolve into unique innovations. As a UI designer, you should stay current with trends to prevent creating outdated designs.

UI design trends
What are the top UI design trends in 2023?

In 2023, the goals of UI design will be to enhance user experience and accessibility, set your brand out from competitors, and make your brand desirable. Although the prevalent theme in 2023 is 'back to basics,' there are some advancements that will lead the UI design industry.

This year, mixed reality, designs driven by artificial intelligence and emerging technologies will offer user interface design innovations. To help you stay at the forefront of the design industry, we'll examine the top ten UI design trends for 2023.

What Is the Future of UI Design This Year?

Here are some of the design trends to watch out for this year:

Voice-Activated UI

The voice-activated user interface allows users to engage using voice commands or speech rather than typing.

Voice UI guides users and assists them in navigating complex digital items without relying heavily on other elements. The benefit of voice UI is that it eliminates the need for a graphical user interface, hence improving the user experience of your website or app. In addition, it can be particularly helpful for individuals with disabilities or procedures that are difficult to complete using a graphical user interface.

UI design
Voice-activated User Interface

According to Statista, the number of digital voice assistants in use will reach 8.4 billion units by 2024. In the era of Alexa and Siri, where voice commands are essential, voice-activated UI is a trend that will shape the UI design industry in 2023.

AI-driven designs

The impact of Artificial intelligence (AI) on the process of UI design is another trend to look out for in 2023. Using generative AI technology will enable designers to produce more attractive and engaging designs without spending hours designing. In addition, UI designers will have access to more tools to create distinctive visuals effectively, from logos to website designs.

For instance, numerous websites and AI-powered applications can produce color palettes for your designs.

AI-driven design
Designs driven by Artificial Intelligence

Minimalism and Buttonless

Minimalism in product design is regarded as adopting clear and basic design with no extraneous frills. Designers use this method to add clarity, simplicity, sophistication, and elegance to the user interface.

For instance, instead of requiring your target audience to repeatedly click on buttons to complete the desired action on the web page, you may take a different approach and employ more touchscreen functionalities, such as swipes.

UI design
Minimalism in UI design

It helps users to go on an easy-to-understand path that serves a purpose by employing the essential components of the user interface. In 2023, user interfaces will be simple, elegant, and not empty or overloaded. There will be a more minimalist design and fewer buttons.

Dark mode

The low-light user interface (UI) known as 'dark mode' replaces the traditional white UI that designers have long used with dark background colors such as grey or black. The dark mode UI gained prominence after being integrated as standard software in devices running Android 10 and iOS 13. As a result, it is now one of the most widely used user interfaces. In addition, brands such as Apple, Facebook, Instagram, and WhatsApp adopt dark mode UI to improve user experience.

Using dark mode or designing a product for a low-light environment means ensuring an optimal viewing experience, especially for individuals with impaired vision. A study by Harvard discovered numerous detrimental impacts of chronic blue light exposure specifically, sleep problems. The dark mode is believed to help lessen the damaging effects of prolonged screen usage by decreasing blue light.

Among designers, dark mode is quickly becoming popular for their websites and mobile applications. In 2023, dark UI design is anticipated to grow in popularity, especially with Microsoft and Google launching dark versions of their email applications.

Dark mode UI
Dark mode UI

Not only are users benefiting from the advantages of dark mode, but designers are also increasingly drawn to the sharp lines, compelling colors, and other features that characterize a dark user interface. UI designers should keep an eye out for and take advantage of this trend.

Micro Interactions

The emerging trend of micro-interaction allows for brief moments of user interaction with the interface of an app. In UI design, micro-interactions are the little details or elements that make an enormous difference. It is similar to paying attention to apparently unimportant yet essential details. For example, micro-interactions sometimes entail applying animation effects to objects on the screen to give the sense that they are alive and moving.

UI designs with Micro-interactions
UI designs with Micro-interactions

Micro-interactions enhance a digital product's appearance and feel. Due to this, many UI designers are integrating them to increase user engagement. It sets the mood and helps the brand create its identity on the user interface. With micro-interactions, designers explore different design ideas and devise innovative approaches to get users stunned.

In 2023, micro-interactions will be the norm. Moreover, it will be utilized more deliberately to improve product descriptions on eCommerce websites.

Storytelling with Scroll-triggered Animation

This concept is known as 'scrollytelling,' which refers to scroll-based storytelling. This UI design trend may be utilized to create a story that progresses with each scroll using visuals, graphics, animations, or bits of text. A new animation or visual may appear as the user scrolls in, keeping them engaged.

Some visitors may be too lazy to move around a web page using a slider to find the information they require; hence, this is a great way to keep visitors on your website, as a lot of content can be turned into interactive stories. Scrollytelling with animations is a UI trend to explore in 2023.

Scrollytelling with Animations
Scrollytelling with Animations

Virtual Reality (VR) and Augmented Reality (AR)

Virtual and augmented realities bring the digital and physical worlds together. Virtual reality is a computer-generated recreation of the actual world. In contrast, augmented reality is a real-world scene enhanced by computer-generated input such as audio, video, graphics, and other input forms. These features improve users' abilities by allowing them to interact with objects uniquely and intriguingly.

Virtual and Augmented Reality
Virtual and Augmented Reality

In 2023, VR and AR will make design comprehension simpler, more precise, and ultimately more beneficial. This might include incorporating AR technology into applications and websites and using AR and VR for immersive experiences like product presentations and virtual tours. This technology has the potential to revolutionize how consumers engage with products and services by enabling more immersive and realistic interactions with them.


Neumorphism can be considered a new way of skeuomorphic design. It draws on both skeuomorphism and other popular styles, such as flat design. Although Neumorphism is related to skeuomorphism, it has a new focus on the overall UI design style. It gives the impression that components such as buttons or cards are hidden within the background and only visible because they protrude from within. The overall design is based on solid colors, low contrast, and the proper use of shadowing in UI design.

Neumorphism in UI Design
Neumorphism in UI Design

3D design/visuals

In 2023, 3D designs will be preferred across platforms such as webpages, mobile apps, and web apps. 3D visuals are images that have depth and a realistic sense to them. Although a few websites have 3D graphics functionality, 3D images have made their way into website design. It has been an excellent UI trend since 2022. In 2023, there will be a lot more of these.

For instance, brands can promote their products more dynamically and compellingly than ever before with the help of 3D design. E-commerce, architecture, fashion, business, culture, and education are just a few industries where this trend will be prevalent. The animation will change the game for eCommerce and instantly capture clients' attention by providing experiences closer to the actual world.

3D designs
3D designs

Designing for 5G

Although 5G has already begun to appear in cities in the United States, interestingly, more rollouts are anticipated in 2023. It implies that 4G limitations, which made it challenging to include animations or interactive components in designs, will no longer apply to websites and applications.

The potential benefits of 5G are limitless, and it will drastically expand the design options for mobile user interfaces. With intricate animations, interactive components, 3D, augmented reality, virtual reality, and other aspects, designers will produce more immersive experiences. In addition, the faster speed of 5G will also be fully utilized by UI designers to build more intricate websites and applications.

What is the Future of Product Design in 2023?

In 2023, product design will evolve and become more integrated with technology. In addition, virtual and augmented reality advances will allow designers to create and test products in simulated environments before physical production.

Additionally, AI and machine learning will allow designers to analyze consumer data and behavior to create personalized and innovative products.

Sustainability will also play a significant role, with designers seeking to minimize waste and reduce their carbon footprint using eco-friendly materials and production methods.

Overall, the future of product design will be marked by a greater emphasis on technology, personalization, and sustainability.

What is the Scope of UI UX designer in 2023?

The scope of UI/UX designers in 2023 is expected to be robust and diverse. As the demand for digital products and services grows, companies recognize the importance of providing a seamless and engaging user experience.

UI/UX designers will be responsible for creating intuitive and visually appealing interfaces across various devices and platforms, including web, mobile, and emerging technologies such as wearables and smart home devices.

Additionally, designers must have a strong understanding of data analytics and user research to inform their design decisions. With the rise of AI and automation, designers will also need skills in creating conversational interfaces and designing for voice interactions.

Overall, the scope for UI/UX designers is expected to be dynamic and constantly evolving...

What are the Color Trends for 2023 UI?

The color trends for UI design in 2023 will be a diverse mix of nostalgic and futuristic tones. Here are the top ten color trends for UI in 2023:

1. Digital Lavender - A modern take on traditional lavender, this color brings a futuristic touch to the UI design.

2. Luscious Red - A bold and vibrant shade of red that adds a touch of energy and passion to interfaces.

3. ‘70s Color Scheme - Inspired by the retro era, this color scheme features earthy tones such as mustard yellow, olive green, and burnt orange.

4. Acidic Hues - Bright and bold colors such as neon green and electric blue will add a pop of excitement to UI designs.

5. Silver Chrome - A sleek and sophisticated metallic hue that adds a modern touch to interfaces.

6. Ecstatic Colors - A playful and lively color scheme featuring bright pinks, oranges, and yellows.

7. Millennial Kitsch - A nostalgic color palette featuring shades of pastel pink, baby blue, and mint green.

8. Warm Mediterranean - A warm and inviting color scheme featuring shades of terracotta, burnt orange, and sunflower yellow.

9. Dark Sci-Fi Tones - A moody and futuristic color palette featuring shades of dark blues, purples, and greys.

10. Undersaturated Earth Tones - A natural and organic color scheme featuring muted tones such as olive green, rust red, and sandy beige.

What Is the Future of UI Design?

The future of UI design will see the integration of design and code, resulting in a more cohesive workflow for designers and developers.

Current design tools such as Figma and Sketch focus on creating mock-ups, which are disconnected from the source code. It leads to potential discrepancies during the development process.

However, future tools will bridge the gap between design and development by allowing designers to create production-ready code alongside their designs. As a result, it will lead to a more efficient workflow, fewer errors, and faster development times.

Additionally, AI and machine learning will play a more significant role in UI design, automating certain design decisions and enhancing user experiences.

Overall, the future of UI design is exciting and promises to improve the design and development process significantly.

Final Thoughts

We have seen some exciting UI design trends for 2023, and if you do not keep up with the most recent trends, you might not be able to survive in the design industry. Keeping up with new trends will help ensure you remain aware of users' ever-changing needs and preferences. It will help you to develop and hone your UI design skills. It will also help you to stay ahead of the competition regardless of the progress and development in the design industry.

Designers must stay current with the latest trends. Hence, you should never consider leaving your desk idle.

At BUX, our product design squads deliberately incorporate new ideas into our clients' UI/UX designs. Our squads have a sole mission, which is a deliberate effort to ensure that the designs they create for you can evolve and adapt to the most recent user needs and preferences to provide the best possible user experience to customers and clients.

We are your highly recommended Product Design partnership. Contrary to the concept of a Design Agency, we are your in-house agile squad that offers the specific skills required for each stage of your project, collaborating with your team to achieve adaptive designs that scale.

Reach out to one of our Squad Managers right away to get started on your upcoming projects.

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